F1 Chinese Grand Prix Shanghai is about to celebrate its 20th anniversary, and sports lifestyle brand Lululemon, in collaboration with brand ambassador Zhou Guanyu, has launched the “Step into My Pace” themed event, inspired by the cityverse lifestyle shoe. The event aims to celebrate the home debut of China’s first F1 driver and encourage more people to find their own pace.

From now until May 13, to commemorate this milestone moment in Chinese auto racing history, Lululemon’s Store in Shanghai Jing’an Kerry Centre will present a special exhibition titled “From 2004 to 2024” to showcase Zhou’s home debut.

The storefront is adorned with a refreshed design featuring the combined logo of Lululemon and Zhou, as well as large banners displaying his iconic motivational phrases. The first-floor exhibition showcases his 20-year growth journey, including multiple championship trophies, karting race suits, and a personally designed racing helmet from his private collection. Notably, the ticket from Zhou’s first-ever attendance at the F1 Chinese Grand Prix at the age of five is also on display for the public. The exhibition also features the No. 1 kart that Zhou drove when he won both the Super 1 National Rotax Max Junior Championship and Rotax Max Euro Challenge.

One of the highlights of the exhibition is the limited-edition Zhou Guanyu 2024 commemorative collection, which includes Cotton Jersey knit t-shirts, Sojourn jackets, Nylon bucket hats, and Everywhere belt bags. These items are exclusively available at Lululemon’s stores in Shanghai and the official mini-program. The collection’s design was co-created by Lululemon and Zhou, drawing inspiration from his motivational phrase “Let’s Go”, the geographical coordinates of his hometown Shanghai, and his 20-year journey of pursuing his dreams, making it highly collectible.

“At the age of five, I witnessed the F1 Chinese Grand Prix Shanghai for the first time, planting the seed of becoming a racing driver. Now, 20 years later, I am delighted to return to my hometown as China’s first F1 driver, showcasing the positive spirit of young Chinese athletes in this international event,” said Zhou, Lululemon brand ambassador. “On the track, I enjoy the thrill of high-speed competition; off the track, I embrace a slower pace. Just like how Lululemon encourages everyone to find their own rhythm, fast or slow, I hope everyone can find their own pace.”